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What an AI Visibility Audit Shows

An AI visibility audit shows whether ChatGPT, Perplexity and Google AI answers mention your business, and what to fix on your site so they do.

By Matt Uber · · 5 min read

An AI visibility audit shows whether AI assistants like ChatGPT, Perplexity, Claude and Google's AI answers mention your business when buyers ask about what you sell. It also shows exactly what on your site is keeping them from finding, trusting and quoting you.

The questions it answers

When someone asks an assistant for the best provider in your category or your city, are you named? Is what it says about you correct? Which competitors get named instead, and why?

What it checks on your site

Whether crawlers can read your pages without running JavaScript. Whether each page has a clear title, description and canonical address. Whether structured data tells machines who you are, where you work and what you charge. Whether your pages answer real buyer questions in plain language near the top.

What you get at the end

A prioritized list of fixes, ordered by impact, plus the questions your buyers ask that you do not answer anywhere yet. Most fixes are small: rewriting a heading, adding an FAQ, publishing a price range.

Why it matters now

Buyers increasingly ask an assistant before they ever open a search results page. If the assistant does not know you, you are not on the shortlist.

Every engagement starts with a free consultation.

Tell us what's actually slowing you down. We'll tell you honestly what to fix first, and whether we're the right people to help.